-Business Development Executive – GT
CARE FOR SKIN – CARE FOR PEOPLE :
- Our two separate business segments are responsible for operations in their
respective areas Consumer Segment and Tesa. For over 130 years,
We have dedicated itself to meeting it’s consumers- individual needs
and are considered to be the inventors of modern skin care. It’s research and
development expertise, innovative products, and strong brands are the
reasons for the success - Care for consumers and our people is what has driven us. Every day, our
global brand icons, , make more
than 500 million consumers in over 200 countries feel good in their skin. - Join this world of care and start your career in an environment that offers you
the opportunity to work with leading experts and the highest scientific research
technologies. Shape your professional future from day one and explore our
collaborative culture with courageous, innovative teams that all share one
exciting goal: inventing skin care products of the next generation.
Overall Obligation:
The Business Development Executive is responsible for the sales performance
and the profitability of the Traditional Trade / General trade Channel for the assigned Territory within a region (defined by
North, East, West, South and Central). He/she assists the Area Sales
Manager (ASM) in delivering the overall regional sales objectives, supervises,
fine-tunes and monitors the execution and takes proactive initiatives to cease
every opportunity to increase the sales in accordance with the companies’
policies and strategies.
He/she heads and coaches the distributor Sales Team in the territory. It is
his/her obligation to form an efficient and effective team that is perfectly
cooperating with all internal and external partners.
Successful performance requires
Strong communication and negotiation skills
Sound forward thinking and planning skills
Analytical skills to handle complex situations
Taking the full responsibility for decisions and repercussions`
Clear commitment and vision to steer the distribution team
Location: Surat
Detailed Responsibilities (non-conclusive):
Business Objectives
- To achieve volume and value objectives of the assigned territory within
budget, time and policy parameters through efficient control of the network
under charge - Executing the agreed strategic alliances with key outlets
Timely implementation and follow-ups for monthly activity/ promotions specific
to outlet and chain
Liaison with Merchandising team for branding activities at stores - Operating all Schemes & Promotional Activities (Marketing & Sales) as per
prior approvals and discussed during the monthly review meetings - Responsible for Controlling Dominant shelf space in the Key Accounts
- Managing health of distributor channel on a monthly basis
- Assisting the Area Sales Manager at Sales forecasting Brand and SKU wise
while looking at the Market Potential - Training & Development of distributor sales team, providing timely feedback
in the market & through monthly review and meetings
Financial Responsibilities - Documentation of outlet expenses (damages, trade schemes, promotional
expenses, visibility expenses) on a monthly basis for audit purposes - Settling distributor and outlet claims (within stipulated timeframe)
- Submitting NOCs (No Objection Certificate)
from distributors on a quarterly basis
from Traditional Trade stores on an annual basis - Efficiency tracking of all the investments and promotions in all the outlets
Distributor Responsibilities - Ensure all planned distributors in the zone are appointed in time and are
operational through proper coordination - Evaluate the performance of the distributors
- Responsible for destroying damaged/ expired goods in physical presence at
distributor premises with prior approval
ü Managing health of distributor channel on a monthly basis:
ü Speed of claim settlement
ü Monitoring damages as a percentage of sales
ü Maintaining sales and stock register
ü Generating primary orders to maintain adequate stock levels at any given
point
ü Generating weekly indent to maintain healthy sales skew for the month
ü Maintaining distributor MIS according to company norms - Ensure optimal distribution cost by reviewing Routing & Scheduling on a
quarterly basis - Monitoring inventory control, thereby ensuring ready availability of the stock
as per the market demand and implement effective logistic strategies - Appointment of DSR, Salesforce by identifying gap and for optimizing width
& Depth of Distribution
Outlet Responsibilities - Ensure gold standard merchandising (display / visibility) by executing set
planogram - Maintain a database of all Traditional Trade outlets (administrative,
commercial, business details) - Plan a regular (monthly) journey plan for regional Traditional Trade
personnel with ASM - Maintain company assets in Traditional Trade outlets
- Ensuring timely Implementation of Visibility, Promotional Schemes, and
Display of POP material, Banner, Billboard Etc. - Plan and implement promotional campaigns suiting the customer segments
in the local market responsible for utilization of promotional budgets for the
territory
Competition Tracking Responsibilities
- Reviewing and interpreting the competition after in-depth analysis of market
information to fine-tune the marketing strategies - Ensure proper and immediate feedback for appropriate and timely action
Reporting Responsibilities - Meet all reporting schedules to ensure accuracy of information
- Monitor results on weekly / monthly basis to determine deviations from
plans and take necessary corrective actions - Administrative reporting to the Area Sales Manager of area concerned
- Keep track of Secondary Sales, and regularly conduct reviews with
extended sales team - Responsible for MIS reporting with online IT enabled system
Required Qualification:
Education: Graduate in any principle
Degree / Diploma in Business Management or related subject preferred
5+ years of experience in Sales
Minimum 2 years responsibility for handling Traditional Trade in India
PC Know-how: Good Microsoft-Office skills
Languages: Basic command of spoken and written English
Secrecy:
The incumbent is strictly obliged to keep company-information as a secret,
especially after termination of the labor-relation.
Organisation:
The Business Development Executive reports to the Area Sales Manager.
Main Contacts:
Internal:
External:
● Distributors and retail clients
This job description is a general guideline for the scope of the position. It can
neither cover the total, detailed scope of the job, nor does is it meant to stay
unmodified and static for a longer period of time, since the business
environment is constantly developing. In this respect the job description is a
dynamic framework that cannot be claimed to be conclusive by neither the
employee, nor by the employer.
Regards
| Requirement | LM/ HR input |
| Designation | BDE- Surat |
| Team/ Function | Sales |
| Band | 10 |
| Budget | 10 LPA Fixed + 2 LPA Variables |
| Location | Based in Surat. Should have an understanding of geography. |
| Area Covered (only for Sales Profiles) | Based in Surat. |
| Line Manager | — |
| Academic Qualification | — |
| Industry | FMCG |
| Number of years of experience | Minimum 3-6 yrs. of relevant experience |
| Any other specifications | |
| >Strong Understanding of changing Market Dynamics and DB & Team handling. | |
| >Ability to develop new Sales Strategies, communication & Negotiation. | |
| >Proven experience of FMCG Business and Distribution Expansion. |
Job Category: Area Sales Manager Business Development Business development Executive Sales Executive Sales Officer
Job Type: Full Time
Job Location: Surat
Country: India
